Stop. Drop. Dash. The promise of search is reinvented by Dropbox.

Stop. Drop. Dash. The promise of search is reinvented by Dropbox.
Photo by appshunter.io / Unsplash

For too long we have thought of search only through the user interface of a search engine bar. And now? We subscribe to the belief search is simply a chat interface. But what if search was so much more than this? What if search allowed for the best creative work to happen because one doesn’t have to dig endlessly through folders.

When tools are disconnected and files are scattered across multiple locations, you lose time to rework, experience version confusion, and endure endless searching.

Dash plans to change this to help creatives with better workflows.

In this conversation, Morgan Brown, Vice President of Product and Growth for AI Products at Dropbox, shares insights on navigating the creative landscape, the role of AI in enhancing creativity, and the importance of gut instinct in decision-making. He discusses his journey from a biology major to a product manager, the innovations at Dropbox, and how tools like Dash are empowering creative professionals by streamlining workflows and reducing administrative burdens. The conversation also touches on real-world applications of these tools and the future of work in an AI-driven environment.

Takeaways:

  • Morgan's journey from biology major to product manager showcases the importance of curiosity.
  • AI presents unique opportunities for enhancing creativity and reducing friction in workflows.
  • Gut instinct remains crucial in decision-making, especially when data is lacking.
  • Dropbox's mission is to reinvent how we work and enhance knowledge work.
  • Dash aims to connect various sources of information to improve productivity.
  • Creative professionals often spend too much time on low-value tasks.
  • AI can help eliminate administrative burdens, allowing more time for creative work.
  • Real-world applications of Dash include improving RFP processes and creative collaborations.
  • Empowering users to create their own tools is a key focus for future innovations.
  • The conversation emphasizes the balance between good, fast, and cheap in project management.

Chapters:

00:00 Navigating a Unique Career Path
02:33 The Role of AI in Creative Work
05:20 Trusting Gut Instinct in Decision Making
08:20 Innovations at Dropbox and the Future of Work
11:02 Empowering Creativity with Dash
14:03 Real-World Applications of AI in Business
16:37 The Evolution of Workflow in the Age of AI
19:13 Creative Use Cases for Dropbox
22:05 Balancing Quality, Speed, and Cost

Keywords:

AI, creativity, product management, Dropbox, marketing, gut instinct, innovation, Dash, workflow, technology

Enjoyed this? If you want to learn more about Dropbox and Dash, check out events.dropbox.com to join some of their 101 sessions.

Creative Studies. Creative news for the Creative Class. Join us.